Steady is a web dashboard for retail investors to buy shares of income-generating commercial real estate (CRE). Make investments and see financial reports in our dashboard, and get monthly deposits from your investments directly to your bank account.
We do not offer high-adrenaline investments. We don't have an app designed to keep your eyes glued to your phone. We pursue steady returns over hype.
We are the tortoise in the race full of hares.
CRE is a large legacy asset class that's built generational wealth for many families. However, it typically requires large amounts of capital, niche domain expertise, and sophisticated investing strategies, making it inaccessible to everyone but the top 1%.
Steady opens up CRE investing to everyone outside of the top 1%.
We qualify all properties for their potential to generate cash on cash returns.
Returns hinge on the sponsor's ability to operate the property and add value. To help you decide whether to invest, we attach an investment memo to each property explaining the sponsor's plan to generate returns.
You'll decide how much of the property you'll purchase. Our current minimum investment is $100.
At this point, you are formally a limited partner (LP) of the property! The papers detail what happens to your money and will protect you from liability.
Most sponsors like to give monthly updates, quarterly P&L statements, quarterly cash disbursements, and annual K-1 documents.
|Attribute||Deals we like||Deals we dislike|
|Deal size||Mid-market, roughly between $5M and $50M.||Deals that are less than $10M are small enough to compete with rich doctors, bankers & lawyers who want to invest actively in real estate. Deals larger than $50M are big enough for institutional buyers. Mid-market deals have way less competition, meaning there's way more money to be made.|
|Market||Secondary and tertiary. These markets are smaller, so cap rates are higher and properties have more value-add opportunities.||Primary metropolitan markets. These markets attract way larger buyers. Although properties in primary markets are super fun to own, their cap rates are much lower, you compete with institutional buyers, and the returns are lower.|
|Product type||Class B and C industrial, multifamily, and self-storage. These products perform well, but they're edgy enough to weed out competing buyers and generate a low- to mid-teens net IRR.||Overly conservative products. That includes Class A inventory, because Class A has been very recently built or renovated, so there's minimal value-add opportunity, and cap rates are low. We also stay away from wilder products, like vacation rentals, because the risk is too high.|